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History of
Logo Designs
The word logo means a name, symbol or trademark, which is designed for easy recognition. These exercises have been practiced for ages, particularly to highlight the corporate image in business world. The history of logo designs dates back to Greece in ancient times, which is famous for its mythical symbols. The most famous logo of ancient time is the sacred monogram.
Early Greek and roman coins bear the monograms or logos of rulers.
Logo creation was started with a cipher (code/symbol) consisting of a single letter to convey the message in symbolic form and later a design or mark consisting of two or more letter intertwined. For instance, The middle ages were extremely prolific in inventing ciphers for religious, artistic, and commercial use.
In thirteenth century traders started using designs, which evolve from plain cipher to trademark for trader & merchants and logos were started to be specific according to the jobs. These examples include masons' marks, goldsmith's marks, paper maker's watermarks and watermarks for the nobility. Other related logo devices are the colophons used for identification by publishers and printers.
Logos revolutionized with the advent of Information Technology and industries became more conscious of the visual impacts and long lasting impressions. Soon the general public became increasingly aware of visual symbols and logos became the front line for any business organization and widely used as professional trademarks for corporate branding. Now, when we look back to the last 5-10 years we will see how logo designs became the real identity in branding. Some logos are so powerful they become universally known as symbols of a complete profession in fact these are the outcome of immense research and study. For instance,
Today, a logo design is more than letters arrangement or graphics placement. It’s more about colors, texture, size, shape and the unique design concepts that matters a lot to bring out the creativity. Here at LogoJin, we strive for quality not quantity. Our logo designs are distinctive and memorable representations of your corporate philosophy and attitudes.
